Friday, 18 November 2016

Disney vs warp news international

ownership

Media 18th november

Ownership

Conglomerate definition - A conglomerate corporation is a corporation that is made up of a number of different, seemingly unrelated businesses. In a conglomerate, one company owns a controlling stake in a number of smaller companies, which conduct business separately. Each of a conglomerates subsidiary businesses runs independently of the other business divisions, but the subsidiaries management reports to senior management at the parent company.

Independent - An independent business is a business that is free from outside control. It usually means a privately owned establishment, as opposed to a public limited company, the latter of which is owned by investment shares traded in the stock market. In many cases, independent businesses are sole proprietorship companies


Netflix vs PSB


In this task i had to compare PSB to Netflix

Friday, 11 November 2016


Definition of a conglomerate company = A large company that owns numerous other companies in different industries

Definition of an independent company = small production company that does not have any subsidiary products



An example of a conglomerate   - an example of a successful conglomerate is general electrical, popularly known as GE general electrical, formed by thomas edison in 1890, began as a lighting business and has since transformed into a conglomerate that is more synonymous with 'general' than 'electric'

An example of an independent business - An independent business could be something such as a clothing line run by one person 

What are the pros and cons of a conglomerate - 

Theories

The Todorov narrative structure is the theory that every movie has a equilibrium(where everything is normal and happy)then comes the disruption(where something goes wrong), the resolution and lastly the new equilibrium where everything goes normal again and everyone is happy. This theory can be demonstrated through the scene in ‘Toy Story’ when Buzz Lightyear arrives. 


In the scene there is no equilibrium however it jumps straight to the disruption, which is buzz lightyear.
















Then comes Woodys attempt of the resolution where he tries to bring everything back to normal by trying to prove to the rest of the toys that he's just as good as Buzz lightyear


















Lastly the scene gets a new equilibrium but not due to woody, however it was because Buzz lightyear took over Woodys position as the leader and everything went back to normal but with him instead.

















(still working on this)

Thursday, 3 November 2016

magazine annotations





Radio


  • What decade did radio begin? it began in the 1920’s 
  • Name at least 4 different forms of radio? AM, FM, Pirate radio, Terrestrial digital radio
  • Name at least 4 different radio platforms(Digital, broadcast?) Digital satellite radio, DAB digital radio, Cable, Internet radio to desktop
  • Name the company who regulates radio - OFCOM
  • Who are popular radio presenters - Simon Mayo, Dermot O’leary



Relax FM -  Has relaxed jingle, aims at an older target audience with less upbeat music
Gem 2016 - more formal and sounds like more of a news station, aims at middle aged target audience.

Antenna bayern - more formal and news like, aims at parents as target audience 

Friday, 14 October 2016

Media Friday the 14th of October

Definitions

  • Vertical integration - When a company controls the production, distribution and exchange of their product 
  • Horizontal integration - When a company uses its subsidiary companies to expand into other areas of the market and cross promote a brand across different platforms 





How does Disney use joint venture? Give one example and explain this benefits.

- The 2009 Fall/Winter collection of one of the most well known street style brands at the time called supreme included a special collaboration with Disney which included t-shirts and hoodies with a big mickey mouse at the front and the supreme branding under it. This helped Disney have wider range of target audience reaching out to the older teens.  

Tuesday, 20 September 2016

Match the definitions -

- Low angle - Makes the subject look large and powerful. The camera is below eye level.
- Point of view - Shows what a character would see. Draws the audience into the action.
- High angle - Makes the subject loo small and powerless. The camera is above eye level.
- Medium shot - Shows no more than half the subject. In the case of a person, for example, The shot would be from the waist up.
- Extreme wide shot - Establishes where the scene is set. Provides a lot of information, but not a lot of detail.
- Over the shoulder - Frames the shot with another person. Makes he audience feel as if they are watching the action.
- Wide shot - Shows all or most of the subject, leaving room in the shot for some background to be included. This shot allows actors room to move around the frame without the camera having to follow action.
- close up - Shows the subject filling most of the shot. Provides a lot of detail, for example, an actors emotions, but does not provide background information.
- crane shot - a shot taken by a camera on a crane, a device which resembles a huge mechanical arm.
- ariel shots are taken from a plane or helicopter.


Focus

  • Focus is the quality - the 'sharpness' of an object as it is registered in the image.
  • Depth of field refers to the extent to which the space represented is in focus
Deep focus makes appallingly clear the number of people collected for transportation to the concentration camps in the pianist.

Shallow focus - The camera focuses on objects in the foreground, so the background is blurry, it is often used to separate a character from their surroundings. 

Differential or selective focus - used to describe those shots where the confuse is neither deep or shallow but on a chosen plane or object

rack focus - focus change from one object to another, by lens movement rather than by a cut 

                                                                                   Camera movement 

Dolly shot - tracks area laid on the set to permit a smooth movement of the camera, which can them follow a moving person or object

Tracking shot - a shot taken from a moving vehicle 

Dollies are used less than they used to be since the invention of the steadicam, which gives a smoother, less jerky result than a hand held camera, but has a flexibility a stationery camera 

reverse tracking - tracking shots are usually made on a slight angle from the side of the subject; occasionally a following shot will be shot from behind.

pan - this described how the camera is swivelled from side to side
track - the camera moves alongside/towards or away from its subject.
zoom in and out - this is when the camera focuses in or out of a subject. zooming in qa can create tension.

                                                                           Sound theory 

  • Rhythm -  strong, regular repeated pattern of movement or sound.
  • Fidelity - a match of sound where it is supposed to sound like something but a similar sound is playing to give off the same effect
  • Parallel contrapuntal - when the sound we hear matches hand to hand the scene in the movie 
  • time - sync + async 
  • diegetic volume - all the sounds youd expect to hear in a movie/video 


                                                               Mise - en - scène

This refers to all the things that are pute in the scene as well as the way that we are shown them.
Or put more technically, it means the arrangement of visual weights and movement within a given space.

Framing - refers to the relationship of the subjects in shot to the frame.

tight framing - is usually used for close shots. The composition is so carefully balanced and harmonised that the people photographed have little or no freedom of movement 

Loose framing - usually in longer shots the composition is looser and freer within the confines of the frame so that the people photographed have considerable freedom of movement.

The rules of thirds - The points where the vertical and horizontal lines cross are aesthetically please spots to place subjects or to have perspective lines coverage.

- set design
- costume
- props
- composition 
- lighting 
- and the general visual environment 

Thursday, 15 September 2016

Media start Unit1

  1. Understand the ownership models of media institutions 
  2. understand how media products are advertised and disturbed 
  3. understand how meaning is created in media products 
  4. understand the target audiences of media products 
  5. be able to evaluate research and data used media institutions 
  6. be able to evaluate legal, ethical and regulatory issues associated with media products.